Introduction

This Privacy Policy (“Privacy Policy”) describes how Prime Medicine and its affiliates (collectively, “Prime Medicine,” “we,” “our,” or “us”) collect, use, and protect your information when you visit our websites, including primemedicineoc.com, or when you otherwise interact with us (collectively, the “Services”).

This Privacy Policy is part of our Terms and Conditions. Terms not defined herein have meanings outlined in the Terms and Conditions.

PLEASE REVIEW THIS PRIVACY POLICY CAREFULLY. IF YOU DO NOT AGREE, PLEASE DO NOT USE OUR SERVICES.

Information We Collect

Information You Provide Directly:

- Name, contact details, email address, phone number

- Date of birth

- Billing and payment information

- Medical history, symptoms, health goals

- Lab test results, genetic data, allergies

- Videos, photos, and signatures

- Insurance information (if applicable)

- Lifestyle details, including dietary preferences

- User-generated content (e.g., testimonials)

Sensitive Personal Information:

- Health data (including hormone levels, metabolic markers)

- Information about sex life and sexual wellness

- Identification details (driver's license or ID numbers)

- Race and ethnicity (if provided)

Automated Information Collection:

- IP addresses, browser types, operating system

- Usage data (pages visited, time spent, clicks)

- General geolocation (city, state, ZIP code)

- Cookies, pixels, web beacons for analytics and advertising

Information From Social Media and Third Parties:

- Information from social media interactions (Facebook, Instagram, etc.)

- Information from healthcare providers, labs, and pharmacies

How We Use Your Information

Providing Personalized Healthcare Services:

- Conduct personalized health assessments and lab tests

- Develop and manage your PRIME 360 Health Plan™

- Provide customized treatments (IVs, supplements, medications, peptides, hormones)

- Schedule appointments and facilitate ongoing care

Service Improvement and Communication:

- Analyze and enhance our Services

- Communicate about your care, treatment options, and account management

- Provide technical support and customer service

Marketing and Advertising:

- Provide personalized advertisements based on your interests and treatment history

- Inform you about promotions, special events, and health optimization insights

Legal and Safety Purposes:

- Comply with laws, regulations, and legal processes

- Protect against fraud, abuse, or illegal activities

- Enforce our Terms and Conditions

Sharing and Disclosure of Information

We may share your information with:

- Prime Medicine affiliates and healthcare providers

- Laboratories and pharmacies

- Service providers (payment processing, IT support, marketing)

- Advertising partners for personalized marketing

- Legal authorities (if required by law)

- Parties involved in mergers, acquisitions, or business transfers

Your Rights and Choices

You have the right to:

- Access and obtain a copy of your personal data

- Correct inaccuracies in your information

- Request deletion of your information

- Opt-out of personalized advertising and marketing communications

- Limit the use of sensitive personal information for purposes other than providing requested healthcare services

To exercise these rights, contact us at [email protected]

Online Analytics and Advertising

We use third-party analytics (Google Analytics, Facebook Ads) to understand how users engage with our Services and to deliver targeted advertising. To manage your preferences, you may use browser settings or contact us directly.

Data Security and International Transfers

We implement rigorous technical and organizational security measures to protect your personal information. All data transfers comply with applicable laws to ensure your data remains secure.

Children’s Privacy

Prime Medicine does not knowingly collect data from individuals under the age of 13. If we discover such data has been collected inadvertently, it will be promptly deleted.

California Privacy Rights

California residents have specific rights under CCPA and CPRA, including the right to:

- Access, correct, or delete personal information

- Opt-out of the sale or sharing of personal information for targeted advertising

- Limit the use of sensitive data beyond necessary service provision

To exercise California-specific rights, contact [email protected]

Retention of Your Information

We retain your data only as long as necessary for the stated purposes or as required by law.

Policy Changes

This Privacy Policy may be updated periodically. Significant changes will be communicated clearly. Please regularly review our Privacy Policy for updates.

Contact Us

For privacy-related inquiries:

Prime Medicine

2121 East Coast Hwy #210

Corona Del Mar, CA 92625

[email protected]